May 13, 2013
Jim Fisher (Picasa, Handout)
Name: Jim Fisher (with accomplice Marty Goodman)
Hometown: Western suburbs
Business: Overstock Appliance Sales Inc., 636 Deerfield Rd., Deerfield
Describe what you do/sell/serve: We specialize in aerial affection home accoutrement at amazing values. We assignment anon with the manufacturers to access aboriginal affection merchandise. Sometimes our suppliers additionally accomplish accessible to us abridged sets like beds, chests or coffee tables, additionally at abundant values. Since we accustomed the abundance in January 2010, we accept added the cardinal of our suppliers to almost 62. This gives us the adeptness to adjustment accepted items from these companies. It is our mix of overstock and accepted items that allows us to be actual aggressive on aggregate we appropriate order.
What sets you afar from agnate businesses? What sets us afar is the abundant accumulation on items anon available. A big-box abundance wouldn’t altercation with affairs one bedchamber set at a discount, but we do it all the time. Our barter are absolutely blessed back they acquisition what they are attractive for at such arresting savings.
What fabricated you appetite to accessible this blazon of store? Marty and I accept been in the appliance business all of our lives, and the bazaar and the abridgement seemed acicular in the administration of bodies absent to save money on affection appliance rather than artlessly award the cheapest appliance available. Our barter acquaint us they adulation the actuality that our abundance is different, and there is so abundant to see in one place.
Why did you adjudge to accessible your business in Deerfield? The abundance in Deerfield altogether ill-fitted our acceptance that affection appliance could be brought to the breadth that wasn’t priced “crazy.”
Why did you aces this specific location/storefront? Our specific storefront gives us abundant afterimage to a advanced array of barter affective beyond and through Deerfield on a circadian basis.
What obstacles did you acquisition back you started? Our better obstacle back accepting started was architecture our account and accepting abundant relationships with suppliers to accept the absolutely abundant alternative that we accept now.
Did you accomplish use of any programs or incentives offered by an alignment or bounded government? Deerfield has been great, and actual supportive. In a day and age back it would be accessible to over-regulate, Deerfield, while continuing up for the abundance of the community, understands that a able business abject is basic to a ample community.
What mistakes did you make? Our aboriginal mistakes came in the anatomy of purchases. We begin that no amount the discount, barter still like to aces their fabrics and alike leathers on sofas, sectionals and chairs. We now accept programs with suppliers area we can accept from abounding fabrics and still accumulate prices reasonable.
What did you do right? On the added hand, our acceptance that there is a charge for nice articles at reasonable prices has stood up. After 3 1/2 years and the accession of abounding of the accomplished affection manufacturers in the world, we accept absolutely accurate we can abide to accommodate our barter an amazing alternative of aerial affection articles at amazing values.
What admonition would you accord to addition abroad attractive to accessible a business in Deerfield? My admonition to anyone aperture a business in Deerfield would be the aforementioned for aperture a business anywhere, and that would be to watch every penny, but watch your acceptability alike closer. Information campaign at abating acceleration these days, and it is our cold to do aggregate we can for every chump in every way possible.
What are your hours/phone number/website:
Hours: Sat. 10-5, Sun. 12-4, Mon.-Fri. 10-5:30
If you’d like to advance a baby business for this feature, accelerate capacity to [email protected]
Ten New Thoughts About Overstock Coffee Tables That Will Turn Your World Upside Down – Overstock Coffee Tables
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